Marketing, Marketing, Marketing...

By now, many camps are deep in the process of preparing for the 2007 camp season. During the next seven months, your challenge is to reach as many new families as possible, excite them about your program, and compel them to register. We'd like to help! Here's how...

Web site contest - sponsored by

  • Please send us your camp's URL, or the URL of a camp web page that you think is outstanding before December 15, 2006. A panel of judges will select the best web page based on the following criteria: design, accuracy of content, usability, ability to encourage return traffic, interactivity, and more. The winning submission will receive an annual subscription on
  • If you are a camp director, owner, or senior leader, and would like to be one of our judges, please let us know. Thanks in advance!

Camp Brochure Swap

Everyone knows that the best way to get inspiration for new program ideas or brochure designs is to look to your peers at other camps. Please send us a pdf version of your camp brochure or other promotional materials, and we will post in January.

Some marketing resources from Ultimate Camp Resource

Want to be famous?!!

Within the next few days, we'll be getting a facelift of our own. If you have a fun staff photo that captures the essence of summer camp, and would like to appear on the site, please send us a high resolution jpeg or gif image. We would like to rotate the pictures on the new front page periodically with real camp folks and give our faithful camps a chance to share the limelight.

And as always, if you have a suggestion for the site, please let us know.